sutori

The speed dating introduction

May 11th, 2006

We’re building something we’re proud of and we’re dying to tell the world about it, so here’s a speed dating-style introduction to Sutori to get things started:

Name:
Sutori

Sign:
Gemini

Reason for existence:
To give today’s web-powered customers a stronger voice

Recipe:
Take the existing customer reviews site model—basically a pile of static reviews that just sort of sit there—and add a pulse. In other words, lots of fun ways to participate, connect and ultimately make a difference.

Driving philosophy:
Build it, put users in charge and get out of the way.

Entry Filed under: sutori, introduction